The material. Some coloring books offer the ability for the child to simply run over the surface with the pens or crayons provided, and it will turn out to be the right color regardless. Some are more like paint books, and some have magic marker surfaces and come with markers that will not show up on any surface but the specially prepared book pages. Choose the book that best suits you and your child. If you are worried about markings on the walls, then dont select a pack of basic crayons, get something that uses special crayons. If you want your child to exercise their own creativity and not have to fit in the lines or color schemes planned, get basic pages. It is up to you.
While coloring pages may seem simple in the minds of parents and other adults these days, they are often the passport into a more creative style of play. Yes, your child will simply color the picture online, but by doing so, she is learning not only to stay inside the lines, but to balance color and texture and to simply use her imagination. If a coloring page for kids is the first step into a full-fledged imagination based entertainment package, it is unlikely many parents will find them simple for long.
You can metaphorically take a page out of a coloring book, and break up the work into a few sections. Each team member or group within the team should first be instructed on which part of the page they are going to color, let them know what color they can use, and when their turn will come up. Next, after each team member has finished their part of the coloring than take the completed picture and hangs it up so that every one can see their part of the picture and the entire teams contribution.